Bottle360 Announces Integration with Klaviyo Powered by Vintools

Supercharging Marketing for the Wine Industry

FOR IMMEDIATE RELEASE:

SEATTLE, WA – July 30, 2025 – Bottle360, a leading DTC Software platform for the wine industry, today announced an integration with Klaviyo, a unified platform powered by Vintools, a premier integration specialist for the beverage alcohol sector. This strategic collaboration will empower wineries with unparalleled capabilities in customer engagement, marketing automation, and sales optimization.

The partnership integrates Bottle360’s robust platform with Klaviyo’s powerful marketing automation tools, seamlessly facilitated by Vintools’ specialized integration expertise. This will enable beverage alcohol businesses to build deeper customer relationships, drive more conversions, and unlock significant growth opportunities in the rapidly evolving direct-to-consumer market.

“This partnership is a testament to our commitment to providing seamless and effective integrations for our clients” said the Founder and CEO of Bottle360, Katherine Adams. “By combining Bottle360’s specialized Club and eCommerce solutions with Klaviyo’s world-class marketing automation, all expertly connected by Vintools, we are providing our clients with a comprehensive toolkit to truly thrive in the digital age. This is about more than just transactions; it’s about fostering lasting customer loyalty.”

The integration will allow businesses to leverage Klaviyo’s advanced segmentation, email marketing, SMS campaigns, and personalized customer journeys based on real-time purchase behavior and preferences captured through the Bottle360 platform. Vintools ensures a seamless and efficient flow of data between the two platforms, optimizing operational workflows and maximizing the impact of marketing efforts.

“We’re proud to have developed the integration between Klaviyo and Bottle360,” added Jared Siebert, Founder and CEO of Vintools. “At Vintools, we’ve seen how Klaviyo empowers wineries to run smarter, more personalized campaigns that drive real results. This new connection gives wineries the tools to act faster, market more effectively, and build lasting customer loyalty—with both email and SMS under one roof. It’s been a pleasure collaborating with the Bottle360 team—their commitment to supporting seamless integrations and continually enhancing their platform is a big part of what made this possible.”

This partnership is set to transform how wineries manage their online presence, engage with customers, and drive sales, offering a competitive edge in a dynamic marketplace. To learn more visit https://bottlethreesixty.com/klaviyo-vintools-integration/.

About Bottle360

Bottle360 is a leading direct-to-consumer (DTC) eCommerce, club, and POS platform designed specifically for the wine industry. It offers a comprehensive suite of tools for inventory management, shipping, compliance, taxes, reports, marketing, and more, as well as sales across tasting rooms, clubs, subscriptions, events, and online channels. Bottle360 empowers wineries to increase sales with less effort and reduced costs, streamlining daily operations so they can focus on what they do best, making great wine and connecting with customers.

About Vintools

With over 12 years of experience in winery eCommerce, Vintools has helped more than 500 wineries grow their DTC business through custom web development and powerful integrations. We work across leading eCommerce platforms like Bottle360, and marketing platforms like Klaviyo and Mailchimp—giving wineries the tools to drive sales, increase engagement, and build lasting customer relationships.